The Times

The Times

Boutique of the week: Modern Society, east London

Modern Society is just one of the latest openings on Redchurch Street, what is fast becoming east London’s pacey alternative to Bond Street. In addition to APC and Sunspel, Versus by Versace opened an outpost there in September, and since then J.Crew men’s, Kit and Ace, and Timothy Everest have also set up shop.

Modern Society is a concept store, as most trendy boutiques now are. This essentially means that it sells flowers and serves coffee (very good coffee, in fact, from the south London roaster Assembly), alongside its offering of womenswear and menswear, books, homeware and accessories…

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